On a comparative analysis of internet banking services by the conversion method and the scoring method
Aim/purpose – The main aim of this paper is to analyse and compare implementation of two methods of websites assessment: the conversion method and the scoring method. The secondary goal is to identify the best e-banking websites in Poland in 2017 from the point of view of an individual cl...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Publishing House of the University of Economics in Katowice
2019-12-01
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| Series: | Journal of Economics and Management |
| Subjects: | |
| Online Access: | https://www.ue.katowice.pl/fileadmin/user_upload/wydawnictwo/JEM_Artyku%C5%82y_31_60/JEM_38/02.pdf |