STRATEGI MENGELOLA KETIDAKSEIMBANGAN SUPPLY AND DEMAND PADA INDUSTRI PERHOTELAN DI SOLO RAYA*

Since 2011 hotel industry in Solo Raya has very significant demand and supply imbalance in the fields of room occupancy rate, human resources and finance. So, this research is intended to find strategies to manage the supply and demand imbalance along with long term solutions to overcome these condi...

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Bibliographic Details
Main Authors: Budi Purnomo, MSU Adji
Format: Article
Language:English
Published: Muhammadiyah University Press 2016-06-01
Series:Benefit Jurnal Manajemen dan Bisnis
Subjects:
Online Access:http://journals.ums.ac.id/index.php/benefit/article/view/1411