The Perception of Respondents of Packaging Innovations in Slovakia
The paper deals with the evaluation of the perception of packaging innovations in terms of their functions through the Kano model. It focuses on the evaluation of the perception of innovation of all main seven functions of packaging, in particular on handling, protective, informative, economic, envi...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Vasile Goldis University Press
2016-09-01
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| Series: | Studia Universitatis Vasile Goldis Arad, Seria Stiinte Economice |
| Subjects: | |
| Online Access: | https://doi.org/10.1515/sues-2016-0013 |