The Analysis of the Dynamics of the Marketing Services Market in Terms of Strategic Management of Crisis
The aim of the study is to determine the basic modern marketing services according to the dynamics data of the media market of Ukraine. Thus, marketing services are considered as tools that provide crisis man-agement in strategic business development perspective. Scientific and practical significanc...
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Format: | Article |
Language: | English |
Published: |
Altezoro s.r.o. (Slovak Republic) and Publishing Center "Dialog" (Ukraine)
2016-12-01
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Series: | Traektoriâ Nauki |
Subjects: | |
Online Access: | http://pathofscience.org/index.php/ps/article/view/254 |