Pretrvanie nečinnosti (inaction inertia) – fenomén, pri ktorom atraktívna ponuka vedie k pasivite namiesto aktivity (Inaction inertia: when appealing offer leads to inaction but not action)

Jurásová, K. I.: Inaction inertia: when appealing offer leads to inaction but not action The aim of this paper is the explanation of the phenomenon referred as inaction inertia, when bypassing an initial action opportunity decreases the likelihood that subsequent similar action opportunities will...

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Bibliographic Details
Main Author: Kinga Izsóf Jurásová
Format: Article
Language:ces
Published: Ostium 2013-12-01
Series:Ostium
Subjects:
Online Access:http://www.ostium.sk/index.php?mod=magazine&act=show&aid=517