Pengeluaran R&D Dan Financial Sustainability Serta Peran Marketing Performance, Gross Margin, Dan Technological Performance Sebagai Variabel Mediasi
This research intend to analyze the influence of R&D expenditure to financial sustainability with marketing performance, gross margin, and technological performance as mediating variable. The analysis technique used is PLS (Partial Least Square). The research population was the manufacture indus...
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| Format: | Article |
| Language: | English |
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Universitas Tarumanagara
2018-09-01
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| Series: | Jurnal Manajemen |
| Online Access: | http://ecojoin.org/index.php/EJM/article/view/357 |