DIVERSIFICATION OF CUSTOMER SHOPPING STYLES AS A RESULT OF CHANGES IN THE WEEKLY WORK SCHEDULES OF RETAIL OUTLETS

The article presents the results of three studies conducted by the author concerning the preferences of retail outlet customers with regard to the days of the week on which they most frequently purchase general food and non-food merchandise. This issue has become relevant within the context of the...

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Bibliographic Details
Main Author: Piotr Cyrek, PhD
Format: Article
Language:English
Published: The Institute of Aviation 2020-06-01
Series:Marketing of Scientific and Research Organisations
Subjects:
Online Access:http://minib.pl/en/diversification-of-customer-shopping-styles-as-a-result-of-changes-in-the-weekly-work-schedules-of-retail-outlets/