DIVERSIFICATION OF CUSTOMER SHOPPING STYLES AS A RESULT OF CHANGES IN THE WEEKLY WORK SCHEDULES OF RETAIL OUTLETS
The article presents the results of three studies conducted by the author concerning the preferences of retail outlet customers with regard to the days of the week on which they most frequently purchase general food and non-food merchandise. This issue has become relevant within the context of the...
Main Author: | Piotr Cyrek, PhD |
---|---|
Format: | Article |
Language: | English |
Published: |
The Institute of Aviation
2020-06-01
|
Series: | Marketing of Scientific and Research Organisations |
Subjects: | |
Online Access: | http://minib.pl/en/diversification-of-customer-shopping-styles-as-a-result-of-changes-in-the-weekly-work-schedules-of-retail-outlets/ |
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