The use of user-generated content for business intelligence in tourism: insights from an analysis of Croatian hotels
Web-based peer review sites are gaining importance in travellers’ decision-making and provide information for destinations' management. Textual reviews are especially important, but very extensive and hard to process. This article discusses the benefits of recent developments in computational l...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2019-01-01
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| Series: | Ekonomska Istraživanja |
| Subjects: | |
| Online Access: | http://dx.doi.org/10.1080/1331677X.2019.1633372 |