THE ENHANCEMENT OF ODL STUDENT RECRUITING CAMPAIGN WITH DATA WAREHOUSE DEVELOPMENT AND DATA MINING TECHNIQUES
The purpose of this research was to develop an OLAP cube data warehouse, and, using data mining techniques, to support the university's public relations, admissions, and planning divisions in the efficient recruiting of students by surveying, through interviews; the opinions of management and o...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2010-03-01
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| Series: | AAOU Journal |
| Subjects: | |
| Online Access: | https://www.emeraldinsight.com/doi/pdfplus/10.1108/AAOUJ-05-01-2010-B006 |