Samsung : Lee Byung Chull, créateur d’un modèle mondial (1938-1987)
Samsung (or the “three star” firm) was founded in 1938 by Lee Byung Chull, an exceptional entrepreneur. Initially, the Group produced low-quality, cheap products, then step-by-step became a technological leader thanks to an efficient industrial model. In spite of its diversification, Samsung became...
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Format: | Article |
Language: | English |
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UMR 5136- France, Amériques, Espagne – Sociétés, Pouvoirs, Acteurs (FRAMESPA)
2012-01-01
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Series: | Les Cahiers de Framespa |
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Online Access: | http://journals.openedition.org/framespa/878 |