Store Atmospherics As a Prime to Nudge Shoppers Toward Healthier Food Choices
The expanding waistlines of New Zealanders are cause for concern. Yet current attempts in-store focused on conscious intentions for health behaviour have been met with limited success (Papies, 2016). The literature suggests that more subtle approaches might be helpful, such as the use of store atmos...
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| Format: | Others |
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Auckland University of Technology,
2017-11-14T21:45:18Z.
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| Online Access: | Get fulltext |