Understanding the Effect of User-generated Content on Hotel Performance in Auckland
With the increasing use of Web 2.0 applications, user-generated content (UGC) has gained importance in the development of the tourism and hospitality industry. UGC, as part of many travel review sites, provides information regarding not just the tourism-related products in question, but also aspects...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Published: |
Auckland University of Technology,
2018-11-07T04:36:44Z.
|
| Subjects: | |
| Online Access: | Get fulltext |