The Role of Social Media in Public Relations Practice - a New Zealand Perspective
This study investigates the trends in the use of social media in the practice of New Zealand public relations and sheds light on how New Zealand public relations professionals evaluate the role of social media in their profession. It followed a triangulation approach by combining a document analysis...
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| Format: | Others |
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Auckland University of Technology,
2020-08-24T23:14:44Z.
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| Online Access: | Get fulltext |