The Impacts of the Closure of Stuff On the Surviving Titles and Advertisers
The closure of Stuff has brought significant impact on the market and we aim to empirically analyze the response of surviving newspaper titles. We create our original dataset by manually collecting data, in terms of content wordcount, advertising ratio, and gross area of advertisement, from websites...
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| Format: | Others |
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Auckland University of Technology,
2020-10-29T00:46:58Z.
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| Online Access: | Get fulltext |