The Impact of Key Attributes in Nightclub Experience of Generation Z Customers: The Moderating Role of Gender
This study examines generation Z customers' nightclub experience and their impact on their satisfaction and loyalty, and further investigates the moderating role of gender difference in the relationships between nightclub experience, satisfaction, and loyalty. The nightclub viewed as a type of...
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| Other Authors: | , |
| Format: | Others |
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Auckland University of Technology,
2020-11-30T22:20:38Z.
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| Online Access: | Get fulltext |