Mobile data services adoption in New Zealand: future predictions

The fast pace of development in the Mobile Data Services area means innovators have to remain vigilant to stay in the market. There is not time to undertake the usual market development cycles. As a consequence, researchers are looking at various ways to predict the adoption rate of a new product an...

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Bibliographic Details
Main Author: Cosgrove, Steve (Author)
Other Authors: Cusack, Brian (Contributor)
Format: Others
Published: Auckland University of Technology, 2008-09-16T03:29:44Z.
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