Images of public relations in New Zealand: perceptions of key stakeholders in business, education and the media

This thesis examines the perceptions of some of the key influencers of the practice of Public Relations in New Zealand. These influencers were chosen on the basis of their ability to influence the employment, status, and public opinion of Public Relations. They included senior business managers, med...

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Bibliographic Details
Main Author: Sterne, Graeme David (Author)
Other Authors: King, Barry (Contributor), Chile, Love (Contributor)
Format: Others
Published: Auckland University of Technology, 2012-05-24T21:25:13Z.
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