Electronic commerce and internationalisation in New Zealand SMEs
This research focuses on internationalisation and e-commerce in small to medium-sized enterprises (SMEs), a significant part of the New Zealand economy. Based on interviews in ten SMEs, this study explores the internationalisation process and adoption of e-commerce in these enterprises. Both phenome...
Main Author: | |
---|---|
Other Authors: | |
Format: | Others |
Published: |
Auckland University of Technology,
2009-01-22T23:40:08Z.
|
Subjects: | |
Online Access: | Get fulltext |