Design preferences of U.S. and Chinese Virtual Communities: an exploratory study
This paper explores the design preferences of virtual communities in two cultural groups - the U.S. and China. The design preferences studied are web design, tools used and types of virtual communities preferred. Content analysis was employed to study twenty of the most popular Chinese and U.S. virt...
| Main Authors: | , , |
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| Format: | Others |
| Published: |
AIS,
2009-05-27T22:19:57Z.
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| Subjects: | |
| Online Access: | Get fulltext |