The fit of competitive strategies, management accounting systems and information technology systems and its effect on business unit performances / Diana Zuhroh

This study aims to provide empirical support for the arguments that the performance of Fit Low Cost business units is better than that of Misfit Low Cost business units and that the performance of Fit Differentiation business units is better than that of Misfit Differentiation business units. The Ba...

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Bibliographic Details
Main Author: Zuhroh, Diana (Author)
Format: Article
Language:English
Published: Penerbit UiTM (UiTM Press), 2015-12.
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