Tourist motivation to consume Pulau Pinang local food / Norliana Hashim...[et al]
This paper presents the finding of a study that identifies the most influential factor among local tourists to consume Pulau Pinang's food. Data collection was done in numerous tourist attraction spots in Pulau Pinang. A total 98 respondents were selected for this study, represented the local t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel Management and Tourism, Universiti Teknologi MARA Selangor, Puncak Alam Campus,
2017-09.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |