Hotel website dimension: analyzing customers' preferences / Azdel Abdul Aziz ...[et al.]
The revolutionary of technology in this modern era is explicitly giving significant impacts to hotel industry and hotel website is use as part of for marketing and business purposes. Various attributes and dimensions have developed through the hotel website. This study is empirically investigates th...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi MARA (UiTM), Malaysia,
2011-12.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |