What makes customer satisfied? investigating the role of restaurant attributes at Malay food restaurants/ Muhammad 'Arif Aizat Bashir ... [et al.]
Undoubtedly, promoting business retention through customer satisfaction is crucial, especially in the highly demanding restaurant sectors. Therefore, restaurateurs must address the significant factors that may increase customer satisfaction to assure the success of a restaurant, including Malay food...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2022-05.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |