The quality of Kopitiam physical environment: are patrons satisfied? / Safwana Nur Widad Safrin and Zurinawati Mohi
This study examines the physical environment quality of Kopitiam patron satisfaction. Kopitiams shows a good image and reputation among other coffee shops in Malaysia. Kopitiam's owner should be concerned about the physical environment quality. An extensive literature review identified seven di...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2022-12.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |