Contemporary Malaysian consumer culture and the creative role of experiential space: reinterpreting sale and promotional advertising through installation
Our consumer spaces are filled with extensive ranges of sale promotions of different products in a variety of prices that play a significant role in stimulating our senses. These sale promotions play a prominent role in the consumer's decision to purchase goods and services. Repetition and simi...
Main Author: | Mohd Fauzi Sedon (Author) |
---|---|
Format: | Article |
Language: | English |
Published: |
School of Social, Development and Environmental Studies, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia,
2016-05.
|
Online Access: | Get fulltext |
Similar Items
-
EFFECT OF SALES PROMOTION SCHEMES ON PURCHASE QUANTITY: A STUDY OF MALAYSIAN CONSUMERS
by: Hawa JALLOW, et al.
Published: (2016-11-01) -
The Frozen Moment: Representations of Space, Time and the Experiential in Installation Art
by: Trimm, Alexandra
Published: (2014) -
Reinterpreting Existenzminimum in Contemporary Affordable Housing Solutions
by: Sara Brysch
Published: (2019-09-01) -
The liberation of the eucharist : contemporary Roman Catholic reinterpretations
by: Whalen, Teresa
Published: (2013) -
The liberation of the eucharist : contemporary Roman Catholic reinterpretations
by: Whalen, Teresa
Published: (2013)