Building trustworthy e-Commerce wesite
The process of building consumer trust in E-Commerce is based on the presence of trust features or trust attributes in the websites. Consumer may examine e-Commerce websites for the existence of trust attributes. However, to date, which trust attributes contribute to the website’s trustworthiness...
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Format: | Article |
Language: | English |
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2007-07-09.
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Online Access: | Get fulltext |