Analyzing tourism discourse in the context of Iranian promotional media
The role of tourism discourse through verbal and visual elements in creating tourists' destination image has great significance. Most tourism discourse researchers focus on the linguistics and visual parts, but rarely have looked at measuring the elements of destination image associated with to...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Penerbit UTM Press,
2015.
|
| Subjects: | |
| Online Access: | Get fulltext |