Market orientation of financial operations in the Ghanaian banking sector performance
Market Orientation is a set of beliefs that places customers' interests first, but at the same time raises the consciousness of the need to obtain information about competitors and create cross- departmental activities to satisfy customers' needs, in order to gain a competitive edge in the...
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| Format: | Article |
| Language: | English |
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Asian Education Society,
2019.
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| Online Access: | Get fulltext |