Comparing Business and Household Sector Innovation in Consumer Products: Findings from a Representative Study in the United Kingdom
In a first survey of its type, we measure development and modification of consumer products by product users in a representative sample of 1,173 UK consumers age 18 and older. We estimate this previously unmeasured type of household sector innovation to be quite large: 6.1% of UK consumers-nearly 2....
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Article |
| Language: | English |
| Published: |
Institute for Operations Research and the Management Sciences (INFORMS),
2013-01-23T17:00:16Z.
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| Subjects: | |
| Online Access: | Get fulltext |