UsTube - A Grounded Theory Analysis of the Relationship Between YouTube and Influencers
Since YouTube's launch in 2005, it has grown into one of the most visited social media platforms in the world. It launched with the slogan "Broadcast Yourself" with the promise that the content sharing site would allow anyone to post, share, and interact with videos from anyone aroun...
| Main Author: | |
|---|---|
| Format: | Others |
| Published: |
BYU ScholarsArchive
2020
|
| Subjects: | |
| Online Access: | https://scholarsarchive.byu.edu/etd/8893 https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=9902&context=etd |