Examining the impact of social commerce dimensions on customers' value cocreation: The mediating effect of social trust
Yes === One of the main aspects of the Web 2.0 revolution has been social commerce that has resulted in many people across the world increasingly engaging with commercial activities over social media platforms. However, the academic and research interest in social commerce is still low, and more stu...
| Main Authors: | , , , , , , |
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| Language: | en |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10454/18113 |