The effect of export market-oriented culture on export performance: Evidence from a Sub-Saharan African economy
Yes === Purpose: The purpose of this paper is to examine how export learning capability and export environmental turbulence serve as mechanisms and boundary conditions to link export market-oriented culture to export performance. Design/methodology/approach: A quantitative approach was undertaken to...
| Main Authors: | , , |
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| Language: | en |
| Published: |
2021
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10454/18632 |