The effect of young women's sexual self-schemas on emotional responses to sexualized female imagery in magazine advertising

This research examined how responses to female imagery displayed in Cosmopolitan magazine vary as a function of females’ conceptualizations of their own sexual identities. After completing the Sexual Self-Schema Scale (SSSS; Andersen & Cyranowski, 1994), female students were randomly assigned to...

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Bibliographic Details
Main Author: Olson, Jenny G.
Other Authors: White, Michael J.
Format: Others
Published: 2011
Subjects:
Online Access:http://cardinalscholar.bsu.edu/handle/123456789/193797
http://liblink.bsu.edu/uhtbin/catkey/1472919