Coffee, Culture, and Capital in America: Starbucks and the Commoditization of Urban Space

Starbucks' success following Howard Schultz's purchase of the company in 1987 was largely the product of a particular historical moment, one rooted in the social and economic changes that manifested themselves in the built environment of the American metropolis from the 1970's to the...

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Bibliographic Details
Main Author: Quicksey, Angelica M.
Format: Others
Published: Scholarship @ Claremont 2012
Subjects:
Online Access:http://scholarship.claremont.edu/cmc_theses/473
http://scholarship.claremont.edu/cgi/viewcontent.cgi?article=1482&context=cmc_theses