From role play to behavior: How cultural background influences Western and Eastern MMOG players in world of warcraft

Researchers have been studying virtual world culture for decades. However, little attention has been devoted to the intersection of virtual world culture and real world culture. Even less attention has been given to the study of comparing players' different virtual world game behaviors that hav...

Full description

Bibliographic Details
Main Author: Feng, Jihan
Other Authors: Pearce, Celia
Format: Others
Language:en_US
Published: Georgia Institute of Technology 2014
Subjects:
WOW
Online Access:http://hdl.handle.net/1853/52249