Teoria do comportamento planejado decomposto: determinantes de utilização do serviço mobile banking
=== This work has brought about the understanding of background that explains the intention of the bank clients accepting mobile banking the self-service banking that is done by using a mobile channel as a new way of interaction with the banks. In achieving this objective, it has developed a conc...
Main Author: | |
---|---|
Other Authors: | |
Format: | Others |
Language: | Portuguese |
Published: |
Universidade Federal de Minas Gerais
2009
|
Online Access: | http://hdl.handle.net/1843/BUBD-99YFUH |