Letramento em marketing: o livro didático de Língua Portuguesa de 1a. a 4a. série na formação de consumidores críticos

=== This research which is documental in purpose tries to analyze the way in which textbooks of the Portuguese native language, during the first four years of elementary school act to build consciousness and critical thinking citizens regarding consumption; they are able to deal with the growing co...

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Bibliographic Details
Main Author: Jônio Machado Bethônico
Other Authors: Isabel Cristina Alves da Silva Frade
Format: Others
Language:Portuguese
Published: Universidade Federal de Minas Gerais 2008
Online Access:http://hdl.handle.net/1843/IOMS-7LSGBT