Antecedentes do comportamento de engajamento dos consumidores com o boca-a-boca eletr?nico (eWOM) negativo em um ecossistema m?vel
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| Language: | Portuguese |
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PROGRAMA DE P?S-GRADUA??O EM ADMINISTRA??O
2017
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| Online Access: | https://repositorio.ufrn.br/jspui/handle/123456789/22197 |