A comparative study of the discourse of bank advertisements from Banco do Brasil in Brazil and Lloyds TSB in England

A comparative study of the discourse of bank advertisements from Banco do Brasil in Brazil and Lloyds TSB in England

Dissertação (mestrado) - Universidade Federal de Santa Catarina, Centro de Comunicação e Expressão. === Made available in DSpace on 2012-10-18T02:38:55Z (GMT). No. of bitstreams: 0Bitstream added on 2014-09-25T16:39:55Z : No. of bitstreams: 1 174329.pdf: 6359884 bytes, checksum: 315fd64ab5589ceec4f7...

Full description

Bibliographic Details
Main Author: Jorge, Sabrina Silveira de Souza
Other Authors: Universidade Federal de Santa Catarina
Format: Others
Language:English
Published: Florianópolis, SC 2012
Subjects:
Bancos
Propaganda
Linguagem
Publicidade
Analise do discurso
Online Access:http://repositorio.ufsc.br/xmlui/handle/123456789/79360

Internet

http://repositorio.ufsc.br/xmlui/handle/123456789/79360

Similar Items