Memetizando e midiatizando: memes como estratégia discursiva evangélica

The work takes a communicational approach to internet memes, understanding them as devices that take place in the process of mediatization of society (BRAGA, 2006; FAUSTO NETO, 2008; VERÓN, 2014). It discusses the concept of meme (DAWKINS, 2001) and its theoretical developments, situating it in the...

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Bibliographic Details
Main Author: Regiani, Herivelton
Other Authors: Borelli, Viviane
Language:Portuguese
Published: Universidade Federal de Santa Maria 2018
Subjects:
Online Access:http://repositorio.ufsm.br/handle/1/12522