ESTRATÉGIAS MIDIÁTICAS EM SITES DE ORGANIZAÇÕES PRIVADAS: a busca pela visibilidade da responsabilidade social organizacional

Over history, the technological development, observed mainly from the nineties onwards, has made possible for private organisations to expose a variety of organizational information through media spaces such as television, newspaper and radio visibility which became known as media visibility. In t...

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Bibliographic Details
Main Author: Sgorla, Fabiane
Other Authors: Fossá, Maria Ivete Trevisan
Format: Others
Language:Portuguese
Published: Universidade Federal de Santa Maria 2009
Subjects:
Online Access:http://repositorio.ufsm.br/handle/1/6292