A polÃtica de preÃos como uma estratÃgia competitiva para o mercado de Flats em Fortaleza

nÃo hà === The objective this project is to establist operational limits of a policy of differentiated princing for different seasons of demanda in hotel enterprises. This policy has iniated from the growth n demand in the Fortaleza market. An economically coherent model is estimated to establish th...

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Bibliographic Details
Main Author: FlÃvia Costa Pinheiro
Other Authors: Paulo de Melo Jorge Neto
Format: Others
Language:Portuguese
Published: Universidade Federal do Cearà 2006
Subjects:
Online Access:http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=1500