The analysis of pre-sale marketing and acquisition of ERP systems in enterprises of Fortaleza
This dissertation makes the analysis of pre-sale phase during the sale and during the acquisition of ERP systems at companies of Fortaleza, researching in the clients of one of the largest brazilian software organization. These companies showed how was the commercial process, and how ERP system was...
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| Format: | Others |
| Language: | Portuguese |
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Universidade Federal do CearÃ
2007
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| Online Access: | http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=3573 |