Avaliação da competitividade no varejo sob a ótica do consumidor: adaptação e replicação no contexto paranaense
Made available in DSpace on 2015-09-05T02:04:55Z (GMT). No. of bitstreams: 1 000474619-Texto+Completo-0.pdf: 2627124 bytes, checksum: 7880847e596365504bf8b55cc71c8484 (MD5) Previous issue date: 2015 === The consumer has been studied in the marketing literature for a long time. The offers created b...
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| Language: | Portuguese |
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Pontifícia Universidade Católica do Rio Grande do Sul
2015
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| Online Access: | http://hdl.handle.net/10923/7557 |