The Role of Scientific Evidence in Natural Health Product Consumer Decision Making in Osteoarthritis

Objectives: To use the means-end chain (MEC) decision-making approach to compare two groups of participants using natural health products (NHPs) with and without scientific evidence support. Methods: The laddering technique was used to interview 25 participants with osteoarthritis. Hierarchical v...

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Bibliographic Details
Main Author: Tsui, Teresa
Other Authors: Boon, Heather
Language:en_ca
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/1807/31615