Identifying the factors that affect consumers' willingness to do internet shopping
Electronic commerce, especially conducted via Internet, is growing at a phenomenal rate. Online sales would exceed $72 billion by 2003. Despite recent successes in electronic commerce, one of the major problems against fully combining the Internet-based electronic commerce with modern business is t...
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2003
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| Online Access: | http://spectrum.library.concordia.ca/2153/1/MQ77675.pdf Shu, Jing Ou <http://spectrum.library.concordia.ca/view/creators/Shu=3AJing_Ou=3A=3A.html> (2003) Identifying the factors that affect consumers' willingness to do internet shopping. Masters thesis, Concordia University. |