Knowledge acquisition for dynamic personalization in e-commerce
Information technology is playing an increasingly important role in today's world. Commerce through Internet is not an exception to this phenomenon. Currently the focus in the retailer e-commerce is shifting toward catering to the needs of repeat customers by offering them more personalized ser...
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2003
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| Online Access: | http://spectrum.library.concordia.ca/2330/1/MQ83895.pdf Andreevskaia, Alina <http://spectrum.library.concordia.ca/view/creators/Andreevskaia=3AAlina=3A=3A.html> (2003) Knowledge acquisition for dynamic personalization in e-commerce. Masters thesis, Concordia University. |