The origins of public relations as an occupation in Canada
Explores origins of PR at three Canadian corporations. Recounts how the Canadian government used it to attract immigrants. Shows the role of journalists in developing the Canadian profession.
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Format: | Others |
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1995
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Online Access: | http://spectrum.library.concordia.ca/5244/1/MM10842.pdf Emms, Merle <http://spectrum.library.concordia.ca/view/creators/Emms=3AMerle=3A=3A.html> (1995) The origins of public relations as an occupation in Canada. Masters thesis, Concordia University. |