Managing Strategic Change using Industry Benchmarking Alternatives

In this paper, we have introduced and discussed a new and evolving tool of corporate strategy - benchmarking. We have compared and contrasted it with other, and sometimes competing, business philosophies and instruments of strategy. We have considered and deliberated on its three vital and expanding...

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Bibliographic Details
Main Author: Varadarajan, Vijayendra
Other Authors: Jorgensen, Jan (Supervisor)
Format: Others
Language:en
Published: McGill University 1993
Subjects:
Online Access:http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=120999